Ispa: Beyond Psychology

2021

Education

Overview

Ispa started as a Psychology University, but evolved to one of the top schools to study Education and Bioscience. The new logo has to represent the 3 areas and leave the outdated "psi" symbol behind.

Ispa started as a Psychology University, but evolved to one of the top schools to study Education and Bioscience. The new logo has to represent the 3 areas and leave the outdated "psi" symbol behind.

Deliverables

Rebranding for Ispa, with a new logo built from the psi symbol, brand communication across social media, stationery, outdoor and merchandising, and an adaptation for Formação Ispa. Creative Director: Anne Chauvin Designers: Leonor Gaspar, Carmo Cunha E Sá Strategy: Joana Sepúlveda Project Manager: Catarina Costa

Rebranding for Ispa, with a new logo built from the psi symbol, brand communication across social media, stationery, outdoor and merchandising, and an adaptation for Formação Ispa. Creative Director: Anne Chauvin Designers: Leonor Gaspar, Carmo Cunha E Sá Strategy: Joana Sepúlveda Project Manager: Catarina Costa

Logo Design

Rebranding

Social Media

Visual identity