BIWV

2024

Tourism

Overview

Beira Interior Wine Villages is an enotourism initiative aimed at establishing Portugal's Beira Interior region as a premier wine tourism destination. It offers visitors unique and authentic experiences centered around the region's rich wine heritage, gastronomy, culture and natural landscapes, encompassing 20 municipalities. Rooted in fertile land, the identity grows literally from the soil.

Beira Interior Wine Villages is an enotourism initiative aimed at establishing Portugal's Beira Interior region as a premier wine tourism destination. It offers visitors unique and authentic experiences centered around the region's rich wine heritage, gastronomy, culture and natural landscapes, encompassing 20 municipalities. Rooted in fertile land, the identity grows literally from the soil.

Deliverables

Branding and visual identity designed with Wine Crush Consulting, including a symbol for each experience, logo and applications across brochures, outdoor, events and merchandise.

Branding and visual identity designed with Wine Crush Consulting, including a symbol for each experience, logo and applications across brochures, outdoor, events and merchandise.

Brand Strategy

Branding

Visual identity

Logo Design

Icon Design

Art Direction