Grove
2020
Sports
Overview
Grove is a surf school located in O Grove, Galicia, Spain. Its handwritten logo looks for inspiration in the 70s and 80s surf logos, designed as wordmarks only. A golden tone elevates the brand to a slightly more premium level, contrasting with orange, a colour often associated with action sports. This combination sets it apart from the main surf schools in the Spanish region, which usually stick to neons, blacks or whites.
Grove is a surf school located in O Grove, Galicia, Spain. Its handwritten logo looks for inspiration in the 70s and 80s surf logos, designed as wordmarks only. A golden tone elevates the brand to a slightly more premium level, contrasting with orange, a colour often associated with action sports. This combination sets it apart from the main surf schools in the Spanish region, which usually stick to neons, blacks or whites.
Deliverables
A brand new visual identity and graphic universe for the surf school, applied to stationery, business cards, clothing line, van decor, social media and a custom photo style.
A brand new visual identity and graphic universe for the surf school, applied to stationery, business cards, clothing line, van decor, social media and a custom photo style.
Branding
Logo Design
Visual identity
Apparel Design
Social Media
AI Tools
